E-commerce Sales Coordinator

1. Job Purpose

The E-commerce Sales Coordinator is responsible for managing and developing the company's online sales activities across digital platforms, ensuring a smooth customer journey from product inquiry to order delivery. The role combines online sales, customer service, product management, order processing, and digital sales coordination to increase revenue, strengthen customer loyalty, and enhance the brand's online presence.

The ideal candidate should have a strong commercial mindset, excellent communication skills, and an interest in perfumes, skincare, facial care, and beauty products.

2. Key Responsibilities

A. E-commerce Operations & Online Sales

• Manage daily online sales activities through the company's website, social media platforms, WhatsApp Business, and other online marketplaces.
• Process and follow up on customer orders, ensuring accuracy, timely fulfillment, and delivery.
• Monitor incoming orders, customer inquiries, abandoned carts, and pending payments.
• Coordinate with the warehouse, inventory, and delivery teams to ensure product availability and timely dispatch.
• Maintain accurate product listings, including descriptions, prices, images, promotions, and stock availability.
• Identify opportunities to increase online sales, improve conversion rates, and encourage repeat purchases.

B. Customer Service & Relationship Management

• Respond promptly and professionally to customer inquiries regarding perfumes, skincare, facial care, beauty products, prices, availability, and usage instructions within the limits of approved product information.
• Provide personalized product recommendations based on customers' stated preferences and needs.
• Handle complaints, returns, exchanges, and delivery issues in accordance with company policies.
• Maintain strong customer relationships through follow-ups, loyalty initiatives, and personalized offers.
• Ensure a positive, consistent, and professional customer experience across all digital channels.

C. Digital Marketing & Sales Promotion

• Coordinate with the marketing team to implement online sales campaigns, seasonal offers, product launches, and promotional activities.
• Support the preparation and publication of engaging product content across Instagram, Facebook, TikTok, WhatsApp, and other relevant platforms.
• Monitor competitors' pricing, product offerings, promotions, and online sales practices.
• Promote new arrivals, best-selling products, exclusive fragrances, skincare ranges, and beauty bundles.
• Support influencer collaborations, digital campaigns, and customer engagement initiatives where applicable.

D. Product & Inventory Coordination

• Maintain updated product information, pricing, descriptions, and promotional details.
• Coordinate with procurement and warehouse teams to monitor stock levels and product availability.
• Track fast-moving, slow-moving, and out-of-stock products and report replenishment requirements.
• Ensure that product images, descriptions, and promotional messages accurately represent the items offered.
• Pay particular attention to fragrance variations, skincare ranges, product sizes, and expiry dates where applicable.

E. Sales Performance & Reporting

• Monitor daily, weekly, and monthly online sales performance.
• Prepare reports on sales revenue, number of orders, average order value, conversion rates, returns, and customer satisfaction.
• Track the performance of promotional campaigns and identify opportunities for improvement.
• Maintain accurate records of orders, customer interactions, complaints, and sales activities.
• Provide recommendations to management to improve online sales, operational efficiency, and customer retention.

3. Qualifications & Experience

• Bachelor's degree in Business Administration, Marketing, E-commerce, Sales, or a related field is preferred.
• At least 2–3 years of experience in e-commerce, online sales, digital customer service, or retail sales; experience in perfumes, cosmetics, skincare, or beauty products is an advantage.
• Experience managing online orders and customer inquiries through social media, WhatsApp Business, or e-commerce platforms.
• Good understanding of online sales processes, digital promotions, and customer relationship management.
• Proficiency in Microsoft Office, particularly Excel, and familiarity with e-commerce platforms and sales reporting tools.
• Strong written and verbal communication skills in English and Arabic; French is an advantage.
• Knowledge of the Lebanese market and local delivery and payment practices is preferred.

4. Required Competencies

• Strong sales orientation and commercial awareness.
• Excellent customer service and relationship-building skills.
• Strong organization, coordination, and follow-up capabilities.
• Attention to detail and accuracy in order processing.
• Ability to manage multiple priorities and meet deadlines.
• Problem-solving and complaint-handling skills.
• Initiative, accountability, and a proactive approach to increasing sales.
• Teamwork and effective communication across departments.
• Adaptability to changing customer preferences and online sales trends.